[Comic] How To Suck At Customer Support: Game Developer’s Edition

[Comic] How To Suck At Customer Support: Game Developer’s Edition

Common misconceptions about gaming support that loses players and sinks games

Do you still use Gmail to manage support emails?

r1
Because you’ve always had a sweet spot for clutter

Do you take time writing each reply to similar issues?

r2
*Now manually replying to 12,634,980th player about the same problem*

Do you put off updating your FAQs?

r3
Because you ain’t just got time for that?
(there goes another support ticket that you might have avoided if you only updated your FAQ yesterday

Do you keep your players waiting for your reply, for more than 24hrs?

r4
*After an hour* I hope support replies soon! i rly love this game

Do you not bother with answering simple, gameplay issues?

r5
There goes a whale

Do you juggle your time doing customer support, business development, and marketing?

r6

If you can still use Gmail, reply manually for hundreds of similar issues, have an outdated FAQ, reply after 2 weeks, ignore your potential paying customers and be a one-man game development studio–

AND STILL GET TONS OF LOVING LOYAL PLAYERS AND LOADS OF REVENUE FROM YOUR GAME, then GREAT! You most probably don’t EXIST.

But if you’re like a normal game developer who loves making games and wants to give your players an awesome gaming support experience, it’s ok to admit that there are times that it gets overwhelming to do everything at once.

It’s OK to ask for help, whether that means investing in a better helpdesk software for your game, or hiring the right people to help out with support, or working with an outsourced customer service partner who specializes in supporting games.

One thought on “[Comic] How To Suck At Customer Support: Game Developer’s Edition”

Leave a Reply

Your email address will not be published. Required fields are marked *

CAPTCHA Image

*